Climate change is one of the greatest threats facing humanity, a definitive manifestation of the well-worn links between progress and devastation. This book explores the complex relationship that the corporate world has with climate change and examines the central role of corporations in shaping political and social responses to the climate crisis. The principal message of the book is that despite the need for dramatic economic and political change, corporate capitalism continues to rely on the maintenance of 'business as usual'. The authors explore the different processes through which corporations engage with climate change. Key discussion points include climate change as business risk; corporate climate politics; the role of justification and compromise; and managerial identity and emotional reactions to climate change. Written for researchers and graduate students, this book moves beyond descriptive and normative approaches to provide a sociologically and critically informed theory of corporate responses to climate change.
Just as the world’s controlling population won that control by selling goods and services, humanity must use this same means to win back the level of political influence necessary to first winning its battle against them, and then winning the battle against climate change. Humanity must go into business for the sake and interests of humanity, and market products that compete with, and win against, products marketed by today’s controlling population. Climate Rescue Capitalism is a powerful vehicle by which business profit within a capitalist economy can be redirected in order to fight climate change. It is a way to direct product profits away from conventional corporations and toward the funding of the scientific, sociological and political initiatives needed to best mitigate and adapt to climate change. As such, it represents a pragmatic coming together of capitalist and socialist perspectives that maximizes the fundamental strengths of these two disparate economic systems, as they relate to climate change. As a strategy, Climate Rescue Capitalism, is deceptively simple but of unparalleled promise. The idea is to create new companies we will call Climate Rescue Corporations that do business in order to finance the fight against climate change. These corporations would be owned and operated by private individuals as well as not-for-profit climate change organizations. They would manufacture products to compete with existing products offered by conventional companies. Consumers would choose Climate Rescue Corporation products over those of their competitors because they would prefer to see the profit from their purchases be used to fight climate change than to further enrich private corporations. This market-based means of increasing humanity’s ability to fight climate change is called Climate Rescue Capitalism for two reasons. First, because it is a capitalist venture designed expressly to fund the fight against climate change. And second, because it is a free-market capitalist venture in every sense of the word. It requires no government participation, and infringes upon no one’s personal, political or economic freedom. It is nothing more, or less, than the utilization of capitalist marketing principles and practices for the purpose of fighting climate change, rather than to further enrich the individuals and corporations whose stranglehold on our world’s political will to fight climate change is neither ecologically sustainable, nor morally acceptable. How effective would the selling point of donating 100 percent of product profit to fighting climate change be in encouraging shoppers to buy these kinds of products? In early September, 2014, I conducted a survey in White Plains, New York to determine if consumers would buy Climate Rescue Corporation supermarket products equal in price and quality to products they now buy to help fight climate change, and 44 of the 50 respondents surveyed answered “yes.” The exact question I had respondents read so as to not verbally influence their answer was: "If your supermarket offered new food products that were equal in price and quality to the products that you now buy, and you knew that one hundred percent of the profit from these new products would be donated to the cause of fighting climate change, would you buy these new products?" Climate Rescue Corporations would provide us with the opportunity to do something very good for ourselves and for our world’s future generations every time we buy one of their products. And we would feel very good about doing this good. We would also feel good about learning more and more about climate change by reading with interest and motivation the routinely updated information provided on the package labels of the products we buy. These small joys are, of course, insignificant when compared to the good we would be doing to hasten our world’s meaningful response to the climate crisis. This is Climate Rescue Capitalism’s real gift.
Believe in climate change. Or don't. It doesn't matter. But you'd better understand this: the best route to rebuilding our economy, our cities, and our job markets, as well as assuring national security, is doing precisely what you would do if you were scared to death about climate change. Whether you're the head of a household or the CEO of a multinational corporation, embracing efficiency, innovation, renewables, carbon markets, and new technologies is the smartest decision you can make. It's the most profitable, too. And, oh yes—you'll help save the planet. In Climate Capitalism, L. Hunter Lovins, coauthor of the bestselling Natural Capitalism, and the sustainability expert Boyd Cohen prove that the future of capitalism in a recession-riddled, carbon-constrained world will be built on innovations that cutting-edge leaders are bringing to the market today. These companies are creating jobs and driving innovation. Climate Capitalism delivers hundreds of indepth case studies of international corporations, small businesses, NGOs, and municipalities to prove that energy efficiency and renewable resources are already driving prosperity. While highlighting business opportunities across a range of sectors—including energy, construction, transportation, and agriculture technologies—Lovins and Cohen also show why the ex–CIA director Jim Woolsey drives a solar-powered plugin hybrid vehicle. His bumper sticker says it all: "Osama bin Laden hates my car." Corporate executives, entrepreneurs, environmentalists, and concerned citizens alike will find profitable ideas within these pages. In ten information-packed chapters, Climate Capitalism gives tangible examples of early adopters across the globe who see that the low-carbon economy leads to increased profits and economic growth. It offers a clear and concise road map to the new energy economy and a cooler planet.
Global Capitalism and Climate Change The Need for an Alternative World System
This book constitutes an effort to develop a critical social science of climate change, one that posits its roots in global capitalism with its emphasis on profit-making, a treadmill of production and consumption, heavy reliance on fossil fuels, and commitment to ongoing economic expansion.
Climate change is one of the greatest threats facing humanity, a definitive manifestation of the well-worn links between progress and devastation. This book explores the complex relationship that the corporate world has with climate change and examines the central role of corporations in shaping political and social responses to the climate crisis. The principal message of the book is that despite the need for dramatic economic and political change, corporate capitalism continues to rely on the maintenance of 'business as usual'. The authors explore the different processes through which corporations engage with climate change. Key discussion points include climate change as business risk, corporate climate politics, the role of justification and compromise, and managerial identity and emotional reactions to climate change. Written for researchers and graduate students, this book moves beyond descriptive and normative approaches to provide a sociologically and critically informed theory of corporate responses to climate change.
Discourse has the power to organize thought--and therefore, to limit imagination. The purpose of this project is to trace the contours of climate change discourse constructed by transnational fossil fuel corporations, to make visible the ideological barriers it creates to imagining post-capitalist alternatives. It is undertaken in the context of a well-established urgency for global collaboration to halt, mitigate, and adapt to the social, economic, and ecological impacts of climate change, and takes as its point of departure the fundamental link between ecological degradation and the capitalist mode of production (with its accompanying imperatives of accumulation and profit), as well as the necessity of counter-hegemonic praxis to pursuing system-transformative change on the scale required for humanity to negotiate the looming crisis in a just and ecologically viable way. Conceptualizing popular media as a discursive battleground in which the voices of corporations (through the evolving mediums of advertisement) are privileged, I employ critical discourse analysis to explore the framing of climate change messages by five major transnational oil and gas corporations, toward developing an analytical framework for the burgeoning climate change movement grounded at the intersection of global corporate capitalism and ecological degradation. Climate change messages included images, videos, and narratives intended for public consumption which spoke to the source, resolution, and/or future of human-induced and climate-related ecological problems. These were drawn from corporate websites, blogs, Facebook and Twitter feeds, and YouTube channels over the course of 2016. As action research, I have undertaken this project with the explicit aim of empowering climate movements - of which I count myself a part - to imagine alternative futures. To contribute to this aim, I have created a media literacy toolkit that links corporate climate change messages with the interests they represent to make visible the dynamics of power that mobilize those interests.
. . . fascinating and stimulating book, which is both comprehensive and partial in equal degree. Peter Wells, Journal of Environmental Policy and Planning Greening the Car Industry is an innovative book in the Varieties of Capitalism tradition. Its interviews and analysis offer rich insights into why the US car industry struggles, particularly on environmental impact, compared to Japanese and German firms. John Mikler shows that regulatory institutions matter, and how they matter. For the car industry at least, more collaborative forms of capitalism show more promise. Mikler gives us a masterpiece of regulatory scholarship. John Braithwaite, The Australian National University Corporations, including those in the car industry, are increasingly keen to proclaim their green credentials. But what motivates firms to reduce the environmental impact of their products? Rather than accepting the conventional wisdom, John Mikler addresses this question in a novel way by taking a comparative institutionalist approach informed by the Varieties of Capitalism literature. Focusing on Germany, the US and Japan, the author shows that national variations in capitalist relations of production are central to explaining how the car industry tackles the issue of climate change, such variations are crucial for understanding the normative as well as material basis for firms motivations. This ground-breaking book will be of great benefit to students and academics, particularly those with an interest in comparative politics, public policy and international political economy. It may also serve as a resource for courses on environmental politics and environmental management as well as aspects of international relations and business/management. Given the book s contemporary policy relevance, it will be a valuable reference for policy practitioners with an interest in industry policy, multinational corporations, the environment, and institutional approaches to comparative politics.