This is the eBook version of the printed book. This Element is an excerpt from Presentations in Action (9780132489621) by Jerry Weissman. Available in print and digital formats. 7 easy ways to find the facts that will help you powerfully connect with your audience. Presenters can connect with their audiences by referring to relevant facts about audience members, or about the audience as a group. Such connections are rare nowadays: Many presenters do minimal preparation and dump generic data on audiences. But finding relevant facts doesn’t require a private investigator or an army of researchers. Use these seven simple techniques….
This Element is an excerpt from Presentations in Action (9780132489621) by Jerry Weissman. Available in print and digital formats. 7 easy ways to find the facts that will help you powerfully connect with your audience. Presenters can connect with their audiences by referring to relevant facts about audience members, or about the audience as a group. Such connections are rare nowadays: Many presenters do minimal preparation and dump generic data on audiences. But finding relevant facts doesn't require a private investigator or an army of researchers. Use these seven simple techniques ...
Ideas are the currency of the twenty-first century. In order to succeed, you need to be able to sell your ideas persuasively. With the help of this book. nothing is impossible. In this Communication And Presentation Skills Book, you'll discover how to open with a bang to capture the attention of the people in front of you. Besides, you'll learn how to structure your opening for maximum audience engagement and buy-in. After reading this book, you will: - Be confident. - Be heard. - Be able to engage your audience throughout any type of presentation (online and in-person). This book is inspirational, devastatingly honest, and a blast to read.
Whether you are speaking to six colleagues around a table or six hundred listeners in a formal setting, the speaker's first job is to connect with the audience in a way that engenders a positive, affirming bond of trust, acceptance, and even comradery among you and them. Connecting with your audience is the #1 most important part of public speaking. It makes little difference how well-worded are you sentences, the depth of your research, the organization of your points, or the strength of your arguments if you do not connect with the people listening to you. On the flip side, if you connect well with your audience and they are "with you" and have an affinity for you, you can make almost any public speaking mistake and they will remain with you, forgiving easily your imperfections. Therefore, when you prepare to make a presentation before an audience, you are well-served to devote a massive amount of attention and care to how you will connect with your audience.Today, in the midst of a global pandemic and a spectacularly massive political divide, you might be connecting with your audience over a zoom meeting, on a webinar, while wearing a mask, under a tent's canopy, or outdoors. The venues for public speaking change with the times, but the foundation never changes: connect with your audience. Relate to them, with them, and be among them. Then, all the other pieces and parts of the art and science of public speaking fall naturally into place. Connect with them, and they are with you. Fail to connect, and the greatest efforts you employ could be wasted. Perhaps the best way to start is to repeat the mantra over and again: it's not about me. It's not about me. It is about them.
The Tao of Audience Development for the Arts Philosophies About Audience Development Five Years in the Making
Philosophies about audience development, five years in the making. This book is a compilation of blog posts since 2009 from the Audience Development Specialists blog. Filled with information and thoughts on audience development, arts management, and arts marketing, this book will help you as an arts leader form a new perspective on building audiences and more enthusiasm for the philosophies and practices of audience development in general.
Big Podcast Grow Your Podcast Audience Build Listener Loyalty and Get Everybody Talking About Your Show
Is it worth doing a podcast if nobody listens? You started your podcast because you want to: - Spread an important message - Share your passion - Make money But your podcast hasn’t quite taken off like you thought it would. What happened? This book is for podcasters who can’t quite figure out what they’re doing wrong (and are ready to do things right). You’ll learn: - Why your “natural personality” may be repelling to people and how to make it attract listeners to your podcast like a magnet (See p198) - What to do when a company tries to “lowball” you on advertising fees (do nothing, except send them the email on p424) - It’s easy to screw up an interview. To be sure you don’t run into any problems, use my “guest contract” on p311. - A six-word “trick” (learned from a 20-year radio veteran) that will instantly make you a better host (it’s on p210) - 9 reasons to kill an interview before it happens – ignore these “red flags” and you’ll be sorry (p299) - What Victoria’s Secret models know about podcasting (even though you never hear them talk) – this lesson starts on p208! - Nervous on the mic? You have lots of company – 75% of podcasters to be exact. I give you a 5-step way to cure your “stage fright” on p229. - If you’re scared of getting bad reviews, don’t worry – I have three simple ways to handle critics on p236 (two of which can turn critics into fans) - Why copying top podcasters may be killing your podcast (I share the story on p116) and how to develop a podcasting style that works for you (and will attract more listeners) - My 3-step “episode teaser” formula – it’s boring, but it works (get it on p110) - Thinking of doing a “daily” podcast? You must read p103 before you start. - Want to impress a guest? See the chapter starting on p321 for my 3-step followup “ritual” that will make being on your podcast unforgettable (and encourage guests to promote your episodes) And that’s just the start … This book contains my complete system on how to attract listeners, deliver your message effectively, and build a big podcast. You can't build a big podcast on "hope." But you can build a big podcast. And if you’re ready to do just that, read this book.
COMMUNICATION TECHNIQUES THAT WORK Effective speakers share traits that apply when presenting ideas in their boardroom, speaking at their favorite club or charity event, or before their college classmates. Even great athletes and musicians, although distinguished from their peers, rely on a set of basic principles that serve as the foundation of their greatness. Speak with Purpose distills those basic principles from years of peer-reviewed journals, texts, and other credible sources, to provide a handy reference. This no nonsense publication makes a handy reference for those interested in improving their communication skills, and makes fi nding relevant material easy.